Isn’t every day pretty much Cyber Monday nowadays?
A lot of the big retail names, from brick-and-mortar chains like Walmart and Best Buy to online companies like Amazon, offered Black Friday-like specials all weekend long online, starting on Thanksgiving and spanning into what has been traditionally known as “Cyber Monday,” or the Monday following Turkey Day.
With so many options of where to browse and shop on the Internet these days, is Cyber Monday really relevant anymore? This year is the 10th anniversary of Cyber Monday, which was coined by the National Retail Federation to create yet another promotional shopping holiday.
Ten years ago, online shopping wasn’t quite the animal it is now. Amazon can deliver goods to your house in an hour. You pick up groceries curbside at Walmart when you order online at some stores.
“People shop online all year round. Online shopping has become so much more than it was,” said Faith Hope Consolo, chairwoman of the Retail Group for Douglas Elliman Real Estate in New York City. “The lines are so blurred now. Some of the stores are trying to push Cyber Monday into the Sunday before.”
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On air appearance with WTSP Ch. 10: