Tampa Bay tech entrepreneurs say Amazon workplace is more the norm

By Justine Griffin for the Tampa Bay Times

amazon

A recent New York Times report about the workplace culture of online retail giant Amazon sparked intense debate about the Seattle-based company’s cultlike enterprise.

Brutal tales of fierce employee competition, 24/7 work cycles and unforgiving denials of requests for time off may not be the norm for every growing company. But millennials working in the tech industry in Tampa Bay were unfazed by the report. It felt more like a lecture from Dad: old fashioned, out of touch and very yesterday.

Answering text messages from bosses after midnight and logging 80-hour workweeks isn’t a big deal to many young people working in fast-growing, innovative industries, some entrepreneurs say, because technology has made it easy to be “wired in” all the time.

“I haven’t figured out a way to disconnect. If you find a way to not be on your phone at all times, please let me know,” said Daniel James Scott, executive director of the Tampa Bay Technology Forum. “The challenge is looking at how the technology we have is changing how we work all the time, and adapting to that culture and the new level of data that’s available at our fingertips. It’s a bit of a mystery to me how to balance that.”

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As Tampa Bay contractors seek skilled workers, program trains women in construction

By Justine Griffin for the Tampa Bay Times

women construction

Blanca Caudillo is good at math.

She’s the first to raise her hand with an answer in a carpentry class at the Helen Gordon Davis Centre for Women in Tampa. She lights up with a smile every time she’s right.

Caudillo recently separated from her husband. On a desperate quest to find a job, she found the Women Building Futures program, a free 10-week training course hosted by the center in Hillsborough County that teaches women the skills to work in construction. She is one of 40 women who make up the program’s inaugural class, which began last month.

“Right after my husband left, everything started falling apart. My a/c broke, my car started breaking down,” said Caudillo, who lives in Plant City. It’s tough to afford these costly repairs. “I need to learn to do these things for myself.”

The construction classes aren’t easy, Caudillo said, but she’s learning. On Tuesday night, she spent three hours building the wood frame of a wall. She had to calculate and measure the proper distances to include a window and a door. The week before, she learned how to hang dry wall.

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Tampa Bay tries to stand out in wave of lists and rankings

By Justine Griffin for the Tampa Bay Times


We are a nation of lists and rankings.

Top places to retire. Top party spots. Best beaches. Best cities for runners. Worst cities for runners. Top dining destinations. Best place to launch a business. Most romantic cities. Least romantic cities. Best cities to buy a home. Top cities for dogs. America’s sweatiest cities. (No joke; Tampa, by the way, is tops).

Lists and rankings are everywhere — our inboxes, our Facebook feeds, on nearly every website we visit.

They often include Tampa Bay cities. St. Petersburg is No. 1 for millennials in Florida. Tampa is the nation’s second-best beer town. Clearwater Beach has a bevy of “best beach” titles.

And on and on. Enough already, right?

“There’s a new list out every minute, it seems,” said Patrick Harrison, vice president of marketing and communication for Visit Tampa Bay, the tourism marketing arm of Hillsborough County. “Once the Internet took off, lists took over as the first true form of clickbait, but now you’re seeing them from lesser-known websites and media outlets.”

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Stores like Bass Pro Shops and Restoration Hardware add restaurants and bars

By Justine Griffin for the Tampa Bay Times

bass pro

How about a glass of wine to celebrate the $11,230 purchase of a Parisian burnham leather recliner from Restoration Hardware?

 At the new Restoration Hardware store opening in International Plaza this fall, shoppers won’t have to go farther than the three-story retailer’s rooftop garden bar for some wine and hors d’oeuvres. Tampa is among the first cities in the country to get a Restoration Hardware gallery store concept, which is currently under construction next to the Capital Grille at Bay Street. When it opens in November, Restoration Hardware will be one of several retail chains in the Tampa Bay area that let customers eat and drink where they shop — a trend that has been revived by names like Nordstrom, Bass Pro Shops, IKEA and others in recent years in an effort to give shoppers more reasons to come to brick and mortar stores.
The basic proxy is that the longer you keep people in the store, the more stuff they’re going to buy,” said Steve Kirn, executive director of the David F. Miller Retailing Education and Research Center at the University of Florida. “They want you to linger longer and take in the sights, tastes and smells you’re not going to get from an LED screen if you’re shopping online.”
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Publix among companies challenged to retain millennial workers

By Justine Griffin for the Tampa Bay Times

publix

For years, Publix Super Markets captured accolade after accolade for being one of the best places to work in the United States.

After all, the Lakeland-based grocery chain makes a contribution to each employee’s retirement account in the form of Publix stock every year. With more than 177,000 employees in six states, nearly 10,000 have worked for the company for 20 years or more, which is significant for a company of its size. Publix keeps a running, competitive list of the top 200 employees with at least 40 years logged with the company.

But like many other companies, Publix is struggling to come up with new ways to keep the millennial generation engaged — and employed for the longer term.

“Millennials lived through the economic crisis in 2007 and beyond. They saw their parents and other family members get laid off, so their perception of loyalty is very different,” said Moez Limayem, dean of the University of South Florida’s Muma College of Business. “They expect companies to keep them engaged, and if they’re not getting that, they’ll leave.”

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